🧠 The Challenge

Before working with Loopli, Illawarra Electrical Connections struggled with:

• Zero predictable lead flow
• No online presence or website
• No system to capture, track, or follow up enquiries
• Difficulty competing with established Level 2 contractors

🛠️ The Solution

1. Built a clean, fast, and SEO-optimised website focused on Level 2 services.
2. Implemented a CRM to manage enquiries, automate follow-ups, and improve response times.
3. Set up tracking and reporting to measure performance and lead sources.
4. Launched local optimisation to improve visibility for “Level 2 electrician” searches around Helensburgh.

📈 The Results

• Consistent monthly Level 2 enquiries
• A professional digital presence that ranks locally
• Faster response times through automated CRM workflows
• A predictable pipeline of qualified electrical leads

💡 The Takeaway

This project shows how even a small trade business can generate steady, reliable work with the right systems in place. With a structured CRM, a well-built website, and local optimisation, Loopli helped turn Illawarra Electrical Connections into a predictable, scalable operation.